Station Street Norfolk, Swaffham, England, PE37 7LJ
What's nearby
Market Square - 3 min walk
Swaffham Museum - 4 min walk
Swaffham Golf Club - 3 min drive
Castle Acre Priory - 6 min drive
Oxburgh Hall - 10 min drive
Getting around
Norwich (NWI-Norwich Intl.) - 43 min drive
Stansted Airport (STN) - 85 min drive
Mid-Norfolk Railway Dereham - 19 min drive
Brandon Station - 19 min drive
Watlington Station - 21 min drive
Restaurants
Costa Coffee - 1 min walk
McDonald's - 3 min drive
McTaggarts - 9 min drive
Norfolk Woods Resort & Spa - 8 min drive
The Red Lion - 3 min walk
About this property
Best Western George Hotel
Enjoy your visit to Swaffham with a stay at Best Western George Hotel. You can relax with a drink at the bar/lounge, and the restaurant is the perfect spot to grab a bite to eat. Fellow travelers say great things about the helpful staff.
Languages
English
At a glance
Hotel size
28 rooms
Arranged over 2 floors
Arriving/Leaving
Check-in start time: 2 PM; Check-in end time: midnight
Check-out time is 11 AM
Special check-in instructions
Front desk staff will greet guests on arrival at the property
Required at check-in
Credit card, debit card, or cash deposit required for incidental charges
Government-issued photo ID may be required
Children
No cribs (infant beds)
Pets
Pets allowed*
Specific rooms only, restrictions apply*
Internet
Free WiFi in public areas
Free WiFi in rooms
Parking
Free onsite self parking
Other information
Smoke-free property
Property amenities
Food and drink
English breakfast (surcharge) each morning 7:30 AM–9 AM
Restaurant
Bar/lounge
Room service (limited hours)
Working away
3 meeting rooms
Services
24-hour front desk
Dry cleaning/laundry services
Luggage storage
Wedding services
Facilities
Safe-deposit box at front desk
Terrace
Banquet hall
Accessibility
Wheelchair-accessible path of travel
Room amenities
Be entertained
Flat-screen television
Home comfort
Heating
Portable fan
Electric kettle
Iron/ironing board (on request)
Sleep well
Alarm clock
Rollaway/extra bed (surcharge)
Bed sheets provided
Freshen up
Bathtub or shower
Free toiletries
Hair dryer
Towels
Stay connected
Desk
Free WiFi
Phone
More
Daily housekeeping
Fees & policies
Optional extras
English breakfast is offered for an extra charge of approximately GBP 11.95 per person
Children & extra beds
Rollaway beds are available for GBP 15.0 per night
Guests must contact this property in advance to reserve rollaway/extra beds
Pets
Pets are allowed for an extra charge of GBP 10 per pet, per night
Policies
This property does not have elevators.
This property accepts credit cards. Cash is not accepted.
Also known as
Best Western George Hotel Swaffham
Best Western George Hotel
Best Western George Swaffham
Best George Hotel Swaffham
Best Western George Hotel Hotel
Best Western George Hotel Swaffham
Best Western George Hotel Hotel Swaffham
Frequently asked questions
Are pets allowed at Best Western George Hotel?
Yes, pets are welcome. There's a charge of GBP 10 per pet, per night.
Is parking offered on site at Best Western George Hotel?
Yes, there's free self parking.
What are the check-in and check-out times at Best Western George Hotel?
Check-in start time: 2 PM; Check-in end time: midnight. Check-out time is 11 AM.
Are there restaurants at or near Best Western George Hotel?
Yes, there's an onsite restaurant.
What's the area around Best Western George Hotel like?
Best Western George Hotel is in the heart of Swaffham, a short 3-minute walk from Market Square and 4 minutes' walk from Swaffham Museum.
Reviews
7.8
Good
All reviews shown are from real guest experiences. Only travelers who have booked a stay with us can submit a review. We verify reviews according to our guidelines and publish all reviews, positive or negative.More informationOpens in a new window
8.2/10
Cleanliness
8.6/10
Staff & service
7.4/10
Amenities
7.2/10
Property conditions & facilities
7.0/10
Eco-friendliness
Reviews
8/10 Very Good
Dec 31, 2024
Ian
Ian, 3-night business trip
Verified Hotels.com guest review
8/10 Very Good
Dec 15, 2024
Room was spacious, comfortable and quiet. Could do with redecorating. The bathroom definitely needed renovation, but expected for the price paid.
Verified traveler
1-night trip
Verified Hotels.com guest review
8/10 Very Good
Dec 1, 2024
First for a couple of nights
Lovely staff. Room is dated and bathroom has seen better days. Food at breakfast was excellent
Susan
Susan, 2-night trip
Verified Hotels.com guest review
6/10 Good
Nov 5, 2024
Plenty of parking, building and reception looked clean and well maintained. However - price charged not price quoted & booked online and once into original part of hotel things didn't look so good. Paintwork throughout needs completely renewing. Being an old building we accept that layout can be 'quirky' but not only did floors creak, everything else did! - bed, chair doors, headboard (not even attached to bedframe). Bathroom was miniscule, though usable, but concerned if had this room in middle of winter how cold it would be as no visible signs of heating? Room and bathroom overall clean but tired and very basic for £101. Breakfast was good (included in price) and available from 7am which suited us as we had a long journey. If you cosider £101 reasonable we had spent the previous night elsewhere at a guest house and paid £85 for far superiour everything! We use Best Western quite a bit around the country and feel that standards have slipped since lockdown and have not improved. Meal in bar was lovely and all items reasonably priced.
Jane
Jane, 1-night trip
Verified Hotels.com guest review
8/10 Very Good
Oct 27, 2024
Caroline
Caroline, 1-night family trip
Verified Hotels.com guest review
6/10 Good
Oct 27, 2024
The service for food was poor, kept waiting for over and hour while other people were being served. They did wave the food cost after I complained.
Sandra
Sandra, 2-night romance trip
Verified Expedia guest review
10/10 Exceptional
Oct 27, 2024
J A
J A, 2-night family trip
Verified Hotels.com guest review
8/10 Very Good
Oct 27, 2024
Comfortable, clean room. Good beverage & toiletries in room.
Very good for overnight or short stay.
Reception staff friendly & helpful.
tina
tina, 1-night trip
Verified Expedia guest review
6/10 Good
Oct 26, 2024
Faded
Average hotel with no frills - requested an iron but porter ‘had never been asked for one before’ and couldn’t find one - not the level of service expected from a Best western hotel. Room was clean but uncomfortable bed and pillows and poor flow to shower
Will avoid in future which is a shame as in a very convenient location
Paul
Paul, 1-night business trip
Verified Hotels.com guest review
6/10 Good
Oct 18, 2024
Lee
Lee, 2-night business trip
Verified Hotels.com guest review
6/10 Good
Oct 7, 2024
Linda
Linda, 1-night trip
Verified Hotels.com guest review
10/10 Exceptional
Sep 27, 2024
Jacob
Jacob, 3-night trip
Verified Hotels.com guest review
4/10 Fair
Sep 24, 2024
Charles
Charles, 1-night trip
Verified Hotels.com guest review
6/10 Good
Sep 24, 2024
Only OK
Tired decor, bed only OK, hard thin pillows. Shower good. Check in OK. Grumpy staff at breakfast. OK vfm, would stay again but only if other options not available
Chris
Chris, 1-night business trip
Verified Hotels.com guest review
8/10 Very Good
Sep 22, 2024
Good location and ease of parking. Good food and pleasant bar and lounge area. Staff very friendly and helpful. The hotel is in need of some general updating and refurbishment, but the room was very clean, and the bed was very comfortable. We would happily choose to stay here again.
Audrey
Audrey, 2-night trip
Verified Expedia guest review
4/10 Fair
Sep 22, 2024
Room was clean
Nick
Nick, 1-night business trip
Verified Hotels.com guest review
10/10 Exceptional
Sep 17, 2024
reception staff are so helpful and polite location is good. Could do with a little bit of a refer but all in all a very pleasant day.
Jonathan
Jonathan, 2-night business trip
Verified Expedia guest review
6/10 Good
Sep 10, 2024
Basic but adequate accommodation. Staff very good. Shower very poor water pressure. Good food choice and quality.
Robert
Robert, 1-night trip
Verified Hotels.com guest review
10/10 Exceptional
Sep 2, 2024
James
James, 2-night trip
Verified Hotels.com guest review
10/10 Exceptional
Aug 31, 2024
Paul
Paul, 2-night trip
Verified Hotels.com guest review
8/10 Very Good
Aug 26, 2024
Peter
Peter, 1-night trip
Verified Hotels.com guest review
10/10 Exceptional
Aug 18, 2024
Really close to the centre of this wonderful town was able to rest on my midway journey walking Peddarsway. Enjoyed the area and the pubs.
Robert
Robert, 1-night trip
Verified Expedia guest review
10/10 Exceptional
Aug 14, 2024
Very tidy and clean room with plenty of space. Would highly recommend
Dave
Dave, 1-night trip
Verified Hotels.com guest review
8/10 Very Good
Aug 12, 2024
Anthony
Anthony, 2-night family trip
Verified Hotels.com guest review
6/10 Good
Aug 12, 2024
We were disappointed that our request for a room on a lower floor (no lift and we are in our 70s) appears to have been ignored